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The 2021 state of online reviews: Healthcare edition

71% of patients use online reviews as the very first step to finding a new healthcare provider. This highlights the important role reviews play in patient acquisition. The more insights you have on healthcare industry trends, the more reviews you’ll be able to collect from your patients. We’ve analyzed our customer pool of over 24,000 healthcare practices of all sizes to identify statistics, trends, tactics and technology that will help you drive success with online reviews.

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Let’s talk about how our all-in-one Experience Marketing platform helps you be found online and chosen through listings, reviews and referrals; be connected with leads and customers on the channels of their choice, and deliver the best customer experience with survey, ticketing and insights tools.

In this guide, you’ll learn:

  • How the pandemic affected customer reviews in 2021

  • What channels practices are using to send review requests
  • Where patients are writing reviews
  • How healthcare stacks up against other industries
  • Unique opportunities for practices to improve their reviews management
  • …and much more!


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